El Clasico - Supersport

El Clasico - Supersport campaign is a project that I spearheaded to promote the highly anticipated football match between Real Madrid and FC Barcelona, broadcasted on Supersport, a DStv channel. The original campaign lacked a consistent design system, so I took the initiative to create and develop a cohesive visual identity that would captivate the audience across various marketing channels. By designing assets for social media, out-of-home advertising, television, and other mediums, I aimed to elevate the campaign's impact and engagement and I would like to believe that I successfully promoted the highly anticipated football match between Real Madrid and FC Barcelona and positioned Supersport as the ultimate destination for viewers.